SocialWendy Group: Social Media Strategy and Innovative Business Development

Wendy Meadley

Author & Social Media Innovator

Wendy Meadley avatarFor over a decade, Wendy Meadley (@SocialWendy) has been involved in the creation of myriad software development, website, wireless application launches, usability tests, and interactive marketing‐and now mobile and social media marketing campaigns. Since 2005, Wendy has participated in a broad array of social media and marketing with her clients initially incorporating MySpace, Facebook, YouTube; and more recently LinkedIn, Twitter, Vimeo, Slideshare and other social tools based on the campaign and business goals. She is proud to include Fortune 50 clients, entrepreneurs, advertising agencies and technology developers as her clients. Just Bing or Google SocialWendy for examples of specific campaigns that she has created with her clients.

In 2009 Wendy authored Social Frontier an Executive Toolkit and Web Portal to provide her clients with an ongoing resource to support their Digital Identity development, Thought Leader and Social Marketing campaigns.

Social Frontier: Executive Toolkit, Keynote, Portal

The Social Frontier is where we are at today. We are on the edge of the wilderness exploring new territories with new tools and are learning about emerging social consumer behaviors.

Key Themes

2009: Big Fear, Tool Focus, Participation Acceptance

Now: Social Media Participation, Integrated Marketing Campaigns, Adjusting Strategy

Expect: Social Consumer Behavior, More Mobile, Shift to Strategy, Early Adopter Drop-off, Goodbye Sex Appeal

The Social Frontier Keynote is supported by the Executive Toolkit content and is delivered to clients and event attendees through the Social Frontier Portal.

Her collective brand has thousands of followers and click-throughs. And Social Wendy’s team creates thousands of social content assets for her clients and campaigns monthly in several vertical markets. Professional Speaker, Trainer, and Author, Wendy has a unique blend of business & creative skills that lead the ongoing development of innovative social media strategies for her blue chip clients. Wendy has her Executive MBA and Project Management Certification from the University of St. Thomas.

To see her proprietary Social Media Marketing model visit www.socialwendy.com.

Lynn Hillen

Digital Identity Campaign Manager

Lynn Hillen avatarLynn creates the Social Wendy Group client Thought Leadership Campaigns using the SocialWendy model. From persona, keyword, and community identification to ongoing conversation development, Lynn supports our executive client base in their efforts to be socially active. An avid social media practitioner herself, Lynn is prolific in the tactical ins and outs of the core social marketing disciplines.